MY CREATIVE INK
Xpander made some adjustments for their products.
hence they wanted to renew their brand images and target younger families.
hence they wanted to renew their brand images and target younger families.
no need to write a river, this pitch gave me a chance to explore that i could do more over words.
like, singing in front of clients?
like, singing in front of clients?
but first, let's give a warm welcome to family life!
family life is full of surprises.
just like the way Xpander surprises you with its capacity to unravel whatever situations you are in.
just like the way Xpander surprises you with its capacity to unravel whatever situations you are in.
to all the dads out there, we understand you, bro.
and that's why this anthem was made for you.
(i know i'm not a man, i just cosplayed very well :-p)
and that's why this anthem was made for you.
(i know i'm not a man, i just cosplayed very well :-p)
DAD ANTHEM, WE GOT YOU!
PR STUNT
roadside surprises
roadside surprises
STUNT-LIKE TEST DRIVE EVENT
drive your surprises
drive your surprises
with credits to,
ECD: Paolo Garcia
art department: Jeremy Lim, Phuong Le, Khanh Nguyen
copywriter: Nghia Tran
account management: Anish Kotian, Thom Nguyen, Son Huynh
strategist planner: Kris Constantoulas, Tim Denley
ECD: Paolo Garcia
art department: Jeremy Lim, Phuong Le, Khanh Nguyen
copywriter: Nghia Tran
account management: Anish Kotian, Thom Nguyen, Son Huynh
strategist planner: Kris Constantoulas, Tim Denley
