MY UNFILTERED STORY
i have always been a picky witch when it comes to everything that i allow to my orbit.
the very thing closest to my body should be nothing less than a second skin — pieces that carry both strength
and tenderness as the woman i am.
the very thing closest to my body should be nothing less than a second skin — pieces that carry both strength
and tenderness as the woman i am.
since 2020, i started designing my own clothes.
it began with a simple shirt or dress, then moved to bags, shoes, swimsuits... and grew stronger when i discovered lingeries,
thanks to a French woman who once offered me one that made me fall head over heal with myself in the mirror.
from that very moment, my lingerie taste shifted for good as i was no longer satisfied with the options available in Vietnam
— from colors or designs or even fabric choices.
it began with a simple shirt or dress, then moved to bags, shoes, swimsuits... and grew stronger when i discovered lingeries,
thanks to a French woman who once offered me one that made me fall head over heal with myself in the mirror.
from that very moment, my lingerie taste shifted for good as i was no longer satisfied with the options available in Vietnam
— from colors or designs or even fabric choices.
so in 2023, i decided to design my own and hopefully sold to those that had the same taste.
that meant seriously learning lingerie-making via 3 intensive courses with Hanu Workshop: from pattern making, prototyping, to sourcing countless accessories accompanying with it.
that meant seriously learning lingerie-making via 3 intensive courses with Hanu Workshop: from pattern making, prototyping, to sourcing countless accessories accompanying with it.
WHAT WAS SEEN
— created the first and only Vietnamese lingerie designs in experimenting with unconventional colors and fabric mix-match, pieces versatile enough to transform into outerwear.
— celebrated women’s bodies in all shapes, stretch marks and skin tones — embracing what is already imperfectly perfect, without attempting to “fix” or “hide”.
— collaborated with women empowerment activists, including Selena Lương — let’s talk sexuality, to normalize conversations around sexuality and menstruation.
— beyond channeling feminism into lingerie designs and social activism, i embodied it in daily life by assisting women around me to rediscover their self-worth, rebuilding their self-esteem to break free from abuse and co-dependency.
— though the project didn't continue due to production, financial and market constraints, it became the first stepping stone in my feminism journey — bridging creativity, entrepreneurial mindset and psychology/trauma studies.
— celebrated women’s bodies in all shapes, stretch marks and skin tones — embracing what is already imperfectly perfect, without attempting to “fix” or “hide”.
— collaborated with women empowerment activists, including Selena Lương — let’s talk sexuality, to normalize conversations around sexuality and menstruation.
— beyond channeling feminism into lingerie designs and social activism, i embodied it in daily life by assisting women around me to rediscover their self-worth, rebuilding their self-esteem to break free from abuse and co-dependency.
— though the project didn't continue due to production, financial and market constraints, it became the first stepping stone in my feminism journey — bridging creativity, entrepreneurial mindset and psychology/trauma studies.
WHAT WAS BEHIND
i was on cloud 9 until the nightmare became more vivid than the dream itself.
— fabric combinations and countless details that came along were such a huge struggle, with very limited options for small-batch production; yet they triggered my creativity.
— most Vietnamese manufacturers rejected such complicated designs, failed in prototyping, or simply kicked me out after one batch of production.
— my designs went against the market trend in Vietnam, where people preferred simplicity and “fixable” inner-wear rather than natural-feel and outer-wearable pieces.
but guess what? i survived it —
and managed to produce 8 pieces of my very own designs.
if one day i decide to reopen this path, i know it will no longer be just a proud project to be remembered for.
— fabric combinations and countless details that came along were such a huge struggle, with very limited options for small-batch production; yet they triggered my creativity.
— most Vietnamese manufacturers rejected such complicated designs, failed in prototyping, or simply kicked me out after one batch of production.
— my designs went against the market trend in Vietnam, where people preferred simplicity and “fixable” inner-wear rather than natural-feel and outer-wearable pieces.
but guess what? i survived it —
and managed to produce 8 pieces of my very own designs.
if one day i decide to reopen this path, i know it will no longer be just a proud project to be remembered for.
LOOKING BACK: NO MATTER HOW MUCH MONEY I THREW THROUGH THE WINDOW, I'M PROUD I DARE TO MAKE IT HAPPEN!!!!!!!
LIFE AS A INTROVERT LINGERIE DESIGNER
(not much to show :-p)
(not much to show :-p)
